Magenta Jim for Rossi

The Saluzzi's at my studio

I was lucky enough to have a private concert of Dino, Felix and Jose Saluzzi at my studio. Some ancestor must have surely done something really good during his lifetime for me to deserve such a privilege!

At Ellerstina Polo Club for El Esteco

On a wonderful Spring day (September 21st) I was lucky enough to shoot Gonzalo Pieres, the world's No. 1 polo player, for the new Don David campaign. El Esteco Winery was the client, Pintor Corporate the Ad agency. A true pleasure working with longtime friend Oscar Pintor.

Jim chair for Rossi

Juan shot the (classic, already) JIM chair for Bettina Rossi. FF is their graphic design agency.

Casa FOA 2011 for Rielamericano

Juan documented interior design projects at CASA FOA 2011. The show, held at the Centro Metropolitano de Diseño in Barracas, BA, was sponsored by Rielamericano and Whirlpool among other companies. The Advertising Agency for Rielamericano is Non Stop Branding (NSB). The Account Manager is Mariela Zucchi.

Zaira Nara for Dunlop

The campaign is out on magazines! Coty Asis and Laura Gioda from Dunlop have been a joy to work with; Zaira is really beautiful and funny. No maten al Mono was the ad agency. A wonder!

Jorge Aragon made a poster out of me. Thanks!

Ads for El Gourmet

Penelope Dianda from Pramer has been doing an outstanding job based on the many portraits Juan has shot for El Gourmet channel. Penelope, Juan and Paula Zelicovich, also from Pramer, have been working together for many years. It shows!

Utilisima in NYC

While walking out of the Subway at Delancey Street Station in NYC Juan found a poster with the portraits of Martin Llorens he made in August 2010 for the Utilisima Channel owned by Fox.

Montevideo

Kaiken Ultra for Lutecia

Zaira Nara ~ Dunlop Spring Summer 2011 2012

New work for Novecento

Bodega Dante Robino has just launched a new line called Raices. Alex Smink and Morita Marino from El Camino, are behind the inspired design of this new collection. You can take a look at the communication strategy development at Behance.

Pernilla's conclusion while in BA

Just arrived from Tupungato, Mendoza

Juan was hired by Tato Zampardi, president of Adentro Comunicacion, to shoot Finca Flichman's terroir and winery at Tupungato and Barrancas, Mendoza. Weather was majestic and the people very nice. Juan had done this job some years ago but needed updating. The wine was, of course, amazing.

Seco for Jumbo

Jumbo has launched a new line, this time by SECO. Juan was able to work again with Ivana Sacanni. The location was an old barn that could have well been someplace in Scandinavia. The catalogue was produced by Silvina Sobrino from Jumbo, design was by FF Diseño. Make-up and hair-styling by the always inspired Sebastian Correa's team. A wonderful session on an extremely hot sunny day (not ideal for rain-wear).

Las Oreiro for Jumbo

Las Oreiro made a special collection for Jumbo. Juan shot gorgeous model Ivana Saccani on a pin-up production made at Cualquier Verdura, San Telmo. Graphic design was by FF Diseño. Hairstyling and make-up by Sebastian Correa's team. It was a terrific session.

NatGeo hired Juan for "Tabu" Latinamerican Campaign

Juan was assigned the portraying of Dario Straschnoy (Young & Rubicam), Ramiro Castillo Marin (Havas Media) and Ezequiel Jones (Unilever) for the NatGeo Latinamerican campaign of Taboo. You can see the dossier here.

Curious view in Puerto Madero

While shooting an apartment by interior designer and architect Mariana Galli in a skyscraper in Puerto Madero Juan found this improbable situation.

In Patagonia for Bodega del Fin del Mundo

Juan has just arrived from San Patricio del Chañar, Neuquen, where he made a three day assignment for Bodega del Fin del Mundo. He met the Viola family there, as well as legendary wine consultant Michel Rolland and Matias Gainza Eurnekian. It was hard work but proved to be fun as well.

At Mendoza for Dante Robino

Juan travelled to Mendoza with Alex Smink from El Camino to shoot Dante Robino's terroir and winery at Lujan de Cuyo.

Wallpaper City Guide BA 2011 just launched

Juan has contributed again on the Wallpaper City Guide providing most of the photos for the new, 2011 edition. Hope you find this updated version, of interest. He was able to meet the team that designs and edits all the Wallpaper City Guides while on a visit to London, U.K., on July 2010. Sophie Corben and Robin Key invited Juan to the ICP Media headquarters at the stunning 007 style Blue Fin Building in Southwark, meters away from the Tate Modern. Published by Phaidon.

Juan on Nowness

Juan was hired by Nowness to cover the Rally Dakar in Buenos Aires. The story has been published on this prestigious site on January 20th. 2011. Click here to see the story.

Esplendor Hotels

Juan has been assigned by FEN the shooting of Esplendor Hotels in Buenos Aires and Rosario. He covered Esplendor at Galerias Pacifico, Palermo Soho, Palermo Hollywood and the Savoy Rosario. Stylist was Javier Casals, newly arrived from Italy and Spain, where he spent 8 years. Juan and Javier made a fantastic tandem while working for Elle Deco back in the 90s. They enjoyed enormously being able to work together on this project.

Dream assignment in Salta

During November, Juan was hired by Interbrand to photograph "Colome" and "Amalaya" estates in Salta, north Argentina. This wonderful estancia + vineyards is an amazing place. Juan spent a whole week shooting interiors, portraits, wineries and vineyards, producing a thousand images for the Donald Hess' company image bank. The stylist was Javier Casals.